We design operative and strategic Marketing plans, for firms that work both at a national and international level:

  • Market analysis: general environment, demand, competition;
  • Product Segmentation and life-cycle; 
  • Analysis of the commercial distribution;
  • Analysis of strong and weak points; 
  • Placement and competition strategies;
  • Strategies and structures in the processes of internationalization;
  • Marketing mix in national and international markets: product policy, definition of prices, choice of channels and relations with partners, communication and promotion policies.