Marketing

We design operative and strategic Marketing plans, for firms that work both at a national and international level:

• Market analysis: general environment, demand, competition;
• Product Segmentation and life-cycle; 
• Analysis of the commercial distribution;
• Analysis of strong and weak points; 
• Placement and competition strategies;
• Strategies and structures in the processes of internationalization;
• Marketing mix in national and international markets: product policy, definition of prices, choice of channels and relations with partners, communication and promotion policies.